I can provide you with guidance on how to perform a free SEO audit for your website. While I cannot directly execute the audit or use specific tools, I can help you understand the key aspects to focus on and suggest some popular free tools you can use for each category.

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1. Website Speed and Performance:
– Use Google PageSpeed Insights (https://developers.google.com/speed/pagespeed/insights) to analyze your website’s speed and performance. It provides suggestions for improvement and assigns a score to your website based on various metrics.
2. On-Page SEO Analysis:
– Yoast SEO Plugin for WordPress (https://yoast.com/wordpress/plugins/seo/) is a popular plugin that helps optimize on-page elements such as meta tags, headings, keyword density, and readability.
3. Keyword Research:
– Google Keyword Planner (https://ads.google.com/home/tools/keyword-planner/) allows you to research relevant keywords for your website. It provides search volume data, keyword suggestions, and helps you understand user search intent.
4. Backlink Analysis:
– Moz Link Explorer (https://moz.com/link-explorer) offers limited free access to their backlink analysis tool. It provides insights into your backlink profile, domain authority, and allows you to analyze your competitors’ backlinks.
5. Mobile-Friendliness:
– Google Mobile-Friendly Test (https://search.google.com/test/mobile-friendly) helps determine if your website is optimized for mobile devices. It provides suggestions for improvement to enhance the user experience on mobile.
6. Website Crawling and Indexing:
– Google Search Console (https://search.google.com/search-console) is a valuable tool for monitoring your website’s performance in Google Search. It provides insights into crawling errors, index coverage, and allows you to submit sitemaps for better indexation.
7. Content Analysis:
– Grammarly (https://www.grammarly.com/) can help improve your content by identifying grammatical errors, spelling mistakes, and suggesting better word choices. It offers a browser extension for real-time checking.
8. Social Media Analysis:
– Social Mention (http://www.socialmention.com/) allows you to monitor your brand mentions and track social media activity related to your website or keywords. It provides insights into social reach, sentiment, and top users.
Remember that SEO is a continuous process, and it’s important to regularly monitor your website’s performance, make improvements, and adapt to changing search engine algorithms. Utilizing these tools should give you a good starting point for optimizing your website for better search engine visibility.
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